Dynamic headlines are one of the most underrated features in Taboola. With Taboola dynamic keywords, your ads can automatically adapt to city, country, device, or weekday – making them feel more local and relevant. In this guide, you’ll learn exactly how dynamic keyword insertion works in Taboola, see real examples, and understand how media buyers use this simple hack to increase CTR in native campaigns.

Taboola audiences often skew older, making Native Ads a strong channel for reaching 50+ users who are harder to capture on social. This guide explains why older buyers convert well, why desktop matters, how to adapt angles and messaging, and why advertorial-style landing pages build the trust needed to drive mid- and low-funnel performance.

Taboola placements go far beyond classic Native Ads. With the Realize Ads Manager, advertisers can now run Inbox Ads, Display formats, Push Notifications, and Lockscreen placements, all on a CPC basis. This guide explains every Taboola placement and shows how to combine them into a performance-driven mid- and low-funnel strategy.

Before creating a Taboola account, make sure your offer, budget, tracking, and funnel are ready. This guide explains how to prepare for Taboola Realize Ads and avoid costly beginner mistakes.

When someone searches for a native ad example  or a Taboola ad example , they usually want something concrete: How does a native ad actually look?Where does it appear?And what elements make it work? Before we dive into a real native ad example, it’s important to understand that Taboola  does not offer just one single ad format. Taboola provides multiple placements and products, each behaving differently and requiring its own strategy. This article walks you through what Taboo